CELLULR FITNESS – FROM THE SHOULDERS UP AWARD
A crucial part of our partnership is about raising awareness of the importance brain hydration– something that really matters to us at Cellular Fitness. Brain health, hydration and nutrition is so often forgotten about, and we’re committed to changing that across all sports. With this in mind, we’ve partnered with athletes, who are backing our mission to improve knowledge and awareness of brain hydration in sport. We’ve developed a new award, which was first launched at the 2022 IMMAF partnerships. This award was awarded to the medic who had gone above and beyond in caring for athlete’s health From the Shoulders Up.